While a significant number of brands and businesses (including a few celebrities, authors and local politicians) have dabbled into the colorful world of social media marketing in the Philippines, very few have seen solid success on their own efforts.
From my years of taking client calls and responding to email inquiries as a Community Manager for Pulyetos, LLC., I’ve learned that very few of our clients really understand the full import of building a brand via the social media. Sometimes, it’s their complete lack of awareness on how it’s done; sometimes it’s because of their insistence on traditional marketing methods.
This infographic bisects these two worlds and analyzes traditional marketing vs. social media marketing in the Philippines. Credit goes out to the brilliant young minds at Pulyetos.com. They’re the premiere resource on online reputation management and social media marketing in the Philippines.
Is social media marketing a part of your business plan in the Philippines? How has is worked out for you, thus far? Let me know or ask your questions in the comments below.